Cat Friday Website Development

Cat Friday website for promotional and information

Air guitar is a performance art. While it is widely popular in many nations, its presence has been lacking in Canada. Cat Friday, one of Canada's main air guitar performance artists, is aiming to change that. While he has campaigned through Facebook and a mild Youtube presence, Cat Friday decided it would be time to expand in an effort to reach a larger audience.

About the Project

As part of this effort, a website was recommended. The majority of information to be provided on the website is static, and will require only minor and in-frequent updates. The website provides many locations to link to different areas of Cat Friday's campaign such as Facebook and Kickstarter, as well as a downloadable sponsorship package. In the initial phase of this project I developed branding and identity guidelines which were applied to the website's design.

After the course was done, I made the decision to carry the project forward and continue to generate content for the site and social media.